What are the Best Practices of Web URL Structures in SEO

What is URL Structure?

When we open any page of a site then the pate is shown in address bar is called URL of that page. URL stands for Universal Resource Locator. URL of web pages must be user friendly so that it is easily readable for humans and crawl able for search engines. The best example of a URL structure is like.

http: //www.domainname .com/catagory-of-page/page-title-of-page.html

In this URL it is clearly shown domain name first and category for the understanding of humans and then the page name or title of the page for better understanding and relevancy of the search engines. The Confusing and UN friendly URLs also crawled by the crawlers of search engines but not easy to remember for users. It is considered to better in SEO, there must be keyword or at least relevant keyword in the title and in URL structure. We will further discuss this in our next articles.

Best Practices of Structure Web URLs:

1.       URL must be user friendly and readable for humans easily.

2.       URL must be search engines friendly, must not use special characters and spaces in the URL.

3.       There must be keyword relevant to our page in URL.

4.       There must be relation of keywords used in title, URL and in Description.

5.       URL must not be broken .

6.       There must be extension at the end of URL like.html is the most friendly one.

7.       URL Must not containing dates and times and irrelevant data.

8.       URL structure must not be so complex to understand.

9.       URL must not be keyword stuffing.

10.   URL Must not be lengthy.

11.   Must not be generic like page1.html

12.   Must not like this dir1/dir2/dir3/dir4/dir5/page5.html